Rising Star of the Month of June 2018 – Tehreem Raees
Tehreem Raees, IVS Batch of 2017, is our Rising Star of the month of June 2018. Explore the album to know more about her Thesis Project!
Celebrating Local Craft Through Modern Interiors
Location: Emerald Royal Residency, Tariq Road, Karachi, Pakistan
Area: 6784 Sq.ft.
This thesis is a retail design project entitled for Behbud Boutique; an organisation destined to promote skills of the underprivileged women of the society. Therefore, the concept for the retail outlet; is to define an experience of celebrating local craft through modern interiors, showcasing a live display of our beautiful handcraft and artisan skills. The design for this outlet is inspired by our traditional Pakistani textile, patchwork technique called: ‘Ralli’ that envelope both culture and modernity with an overall raw, industrial, ethnic, interior scheme.
However, the approach to design not only fulfils the idea of a retail outlet but it also aims to educate people through craft history and generates further income through an addition of Behbud Café.